UAE-based Emaar Properties, which has presence in the residential and commercial property space in India through its joint venture, is now eyeing the hospitality sector.

In India, Emaar Hospitality Group plans to operate hotels under its flagship brands ‘The Address Hotels and Resorts’ and ‘Vida Hotels and Resorts’.

“We are open to management agreements in India and are exploring opportunities in the arena,” said Philippe Zuber, Chief Operating Officer, Emaar Hospitality Group.

“We aim to bring our competencies in managing five-star premium hotels under The Address Hotels and Resorts brand, as well as boutique lifestyle hotels under the Vida Hotels and Resorts brand,” added Zuber.

The Address Hotels and Resorts, he said, chooses central locations and offers customers access to the best in entertainment and leisure. The Address marked its entry into the international market with its first full-fledged hotel and serviced residences in Turkey, currently being developed. It has also expanded to Egypt and Nigeria, and will be soon open The Address Masai Mara in Kenya. Emaar Hospitality Group is also gearing up for the World Expo 2020 in Dubai, and is supporting the Emirate’s Tourism Vision 2020, which hopes to attract 20 million visitors annually by the turn of the decade.

(The writer was in Dubai at the invitation of Dubai Tourism)

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