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Axis Children’s Gift Fund, launched by Axis Mutual Fund, is getting encouraging response from the market since its launch last week.
Taking into account the feedback from the market, it was grand parents who are showing more interest in the product. They consider this open-ended balanced scheme as an investment option for achieving children’s longer term goals like higher education and marriage, R.Sivakumar, Head (Fixed Income), Axis Mutual Fund, said.
“We want to drive the message that this is an investment product meant for children,” he told reporters here on Thursday.
Sivakumar, who was here for the marketing campaign for the product, said that the client and distributor events carried out in Kerala for this fund also received an overwhelming response.
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