Emami Ltd has launched a contest “HandsomeLife”, which aims to recognise 10 young men for their sprit of adventure.

Phased out over a period of two months including a “final grooming session”, the constest would be hosted on a microsite www.handsomelife.in from October 12 to November 8.

In a statement, Emami said, “Ten lucky winners of #HandsomeLife contest will get the brilliant opportunity to spend their ‘wow’ moment with superstar Hrithik Roshan and his football team FC Pune for 7 days in a specially designed programme”.

J P Singh, a career coach, Ruchi Aggarwal, Director – Marketing, Microsoft and Soft skill specialists, and Sethu Madhavan, Chief Editor of www.madaboutmovies.com, would also groom the winners. The trio will also be the jury of the event.