The emperor of e-commerce is continuing with its physical store experiments. After its Amazon Go convenience stores that sell drinks, food and other items in a cashierless format, the e-commerce giant has now opened a clothing store. Its pilot physical clothing store that offers a host of popular brands like Calvin Klein, Lacoste and Levi’s is in Glendale, California. Clearly phygital is the way to go.
Amazon opens its own clothing store
Offers brands like Calvin Klein, Lacoste and Levi’s
Published on
May 29, 2022 12:53
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