Dabur has launched its premium offering of its Chyawanprash called Dabur Ratnaprash. Ratnaprash is targeted at adults and is available in two sizes: 450g (for Rs 285) and 900g (for Rs 550).
In a statement, Ajay Parihar, Category Head-Health Supplements, Dabur India, said, “This marks a first for Dabur and for the healthcare industry in India…we are now offering the same immunity and health benefits of Dabur Chyawanprash while enriching it with precious ingredients like Moti, Kesar, Musali, amla and Brahmi to give you all-day-long energy and vigour.”
He said that it has been designed “to give the power of youth to those who feel that the stress of day-to-day living leaves them drained of energy.”