International Advertising Association (IAA), the not-for-profit industry organisation comprising advertisers, advertising agencies and media, has named Ms Deborah Malone, founder of The Internationalist magazine, as its global President and Executive Director. Ms Malone said her mandate would be to help the IAA integrate talents — from advertisers, the media, and the agencies and partners. Mr Kaushik Roy, President - India Chapter, IAA, added, “Ms Malone is well known by the Indian advertising fraternity and her first-hand knowledge of India would go a long way to push through initiatives relevant to the region.”
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