Rajasthan Royals has signed Essel Marketing & Promotions as the team's official merchandise partner for the Indian Premier League (IPL). The Mumbai-based strategic marketing company will be responsible for producing a range of high quality fan cheering equipment/licensed products that will be sold at cricket stadia and through retail channels across Rajasthan. The company will have the exclusive rights to source innovative promotional products from around the globe for the team.
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.