It took 14 years for Bharti Airtel to reach 100 million subscribers but only five years to add the next 100 million.

The company today said that it has crossed the 200 million mobile subscriber mark in India, further consolidating its leadership position in the world’s second largest mobile market.

Bharti Airtel is the largest telecom operator in India, both in terms of customers and revenues. The company ranks as the fourth largest mobile operator in the world in terms of subscribers.

Gopal Vittal, Joint MD& CEO (India), Bharti Airtel, said, “We are delighted to have reached this major milestone.  We will also continue to invest towards building a robust data network of the future and be at the forefront of India’s mobile broadband revolution.”

Bouquet of mobile services

Airtel has a bouquet of mobile services for customers in India, including 2G, 3G, 4G, Mobile Commerce and other Value Added Services.

Its distribution channel is spread across 1.5 million outlets, with network presence in 5,121 census and 460,655 non-census towns and villages in India covering approximately 86.7 per cent of the country’s population.

Rural customer base

Airtel has the largest rural mobile customer base in India with over 88 million mobile customers (from rural markets).

The company had launched its mobile operations in India in 1995. Since then it has been at the forefront of India’s mobile revolution that has empowered millions across the length and breadth of the country. Airtel had crossed the 100 million mobile customers mark in India in 2009.