BMW Motorrad, German motorcycle brand, continues to strengthen its dealer network in preparation for the launch of its luxury bikes in India.
It has announced the appointment of Kun Motorrad as its dealer partner in Chennai.
Kun has represented BMW Group since 2008 as the dealer partner.
It runs BMW dealerships in Chennai, Coimbatore and Hyderabad.
Kun is also the dealer partner for MINI in Chennai and Coimbatore.
BMW Motorrad is setting up its team and dealer network across India.
It will have dealerships in Ahmedabad, Bengaluru, Mumbai, Pune, Delhi and Chennai initially.
“Each BMW motorcycle is a promise to the customer – a promise that they have acquired an outstanding product for outstanding moments.
“This is what BMW Motorrad stands for, each day, with each ride. We convey emotions, a certain lifestyle, and unique experiences, and we have done so for a long time,” Vikram Pawah, President, BMW Group India, said in a statement.
BMW Motorrad, which has a tie-up with TVS Motor Company for manufacture of sub-500 cc bikes, will offer bikes across segments such as sports, tour, roadster, heritage and adventure.