Spiralling interest. Disney+ Hotstar sets new viewership record during India-New Zealand match

Meenakshi Verma Ambwani Updated - October 23, 2023 at 12:37 PM.

Peak concurrency number on the platform touched 4.3 crore viewers on Sunday

The Indian team celebrates after Mohammed Shami takes the wicket of New Zealand’s Rachin Ravindra during the 2023 ICC Men’s Cricket World Cup one-day international match played at the Himachal Pradesh Cricket Association Stadium in Dharamsala on Sunday. | Photo Credit: DEEPAK KR

Disney+ Hotstar set a new viewership record on Sunday. The platform recorded a peak concurrency of 4.3 crore viewers during the ICC Men’s Cricket World Cup 2023 match between India and New Zealand on October 22. This represents the highest peak concurrency number achieved across all formats of cricket, breaking the recent concurrency record of 3.5 crore viewers that was created during the India versus Pakistan match earlier in this tournament.

“Moreover, the epic on-ground cricket battle between India and New Zealand also crossed the earlier concurrency of 2.5 crore viewers, clocked during their clash at the ICC Men’s Cricket World Cup 2019 semi-finals,” the official statement added. 

Sajith Sivanandan - Head, Disney+ Hotstar India, said, “.We served 4.3 crore concurrent viewers (43 million) at its peak during the match -- a historical high and easily surpassed the 3.5 crore number (35 million) previously set for the India versus Pakistan match in the same tournament. As the ICC Men’s Cricket World Cup 2023 enters its business end, and as it grabs the attention of India increasingly, we will continue to strive towards bringing these memorable moments to our users’ screens.”

Published on October 23, 2023 07:04

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