Emami Ltd said on Wednesday it has signed up Kangna Ranaut for endorsing a moisturising lotion from its BoroPlus portfolio. Ranaut will endorse the product with Kareena Kapoor Khan, who has earlier endorsed the same product. Both of them will endorse two variants of the product.
A TV commercial featuring Kangna would shortly be launched, Emami said. There would also be the usual print, outdoor and digital promotional campaigns.