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Fiat Group Automobiles India has come up with a new ad campaign for its flagship brand Linea. Showcasing the unique features of the car and the engine technology, the advertisement highlights the features of the automobile such as rain-sensing wipers, automatic lights, Blue & Me with voice commands and advanced multi-jet and T-jet engines.
Speaking about the ad campaign, Nagesh Basavanhalli, President and Managing Director, Fiat Chrysler India Operations noted, “Fiat is supported by Italian style. The new campaign redefines the features and the technologically superior engine of the new Linea. The depiction is made in a subtle manner.”
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