Gitanjali Jewels today opened its largest multi-brand jewellery showroom in Hyderabad, its 13th in South India.
With this, the company has 75 large format stores in the country and it plans to increase the same to 100 by the end of this financial year.
Part of the Rs 12,000-crore revenue Gitanjali Group, Gitanjali Jewels has partnered Doshi Gems & Jewels to set up a destination store spread over 12,000 sq.ft of retail space.
Mr Santosh Srivastava, Managing Director of Gitanjali Jewellery Retail Ltd, said: “There is a growing demand for branded jewellery among the consumers today and the trend is swiftly picking up in the South. With our biggest showroom in Hyderabad, we will be able to serve the discerning customer offering them value-added services and schemes such as Tamanna and Swarna Mangal Labh.’’
Gitanjali showroom has jewellery priced from Rs 3,000 to Rs 1 crore.
As part of its expansion plans, the company is in the process of augmenting additional capacities at its existing plants, while also finalising plans for another manufacturing unit in Jaipur.