Comments
The two-month long initiative – Cup of Hope ( Ummeed Ka Pyala ) - undertaken by the Goodricke Group Ltd in Madhya Pradesh recently came to an end.
Launched as corporate social responsibility initiative, the campaign was undertaken to spread awareness and support the cause of children and adults faced with mental and developmental disabilities.
The campaign started from Bhopal in February and travelled across four cities and 16 towns of Madhya Pradesh over a period of two months, said a company press statement.
The funds generated under this campaign would be used to support the cause of the differently-abled through NGO partners – Indian Institute of Cerebral Palsy in Kolkata and Digdarshika in Bhopal. The company plans to replicate the campaign in other States as well, the release said.
Comments
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.