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Textile and apparel brand Raymond has staged a unique model hunt on Facebook as a tribute to the new-age online savvy Indian male.
The Grand Finale of the Raymond Model Hunt for the ‘The Complete Man’ will be held on June 13 in Mumbai.
The winner will be selected after intensely competitive elimination rounds including the Indian and the western wear rounds. He will not only have the opportunity of being a part of the memorable and timeless history of the brand but also will get featured in the advertising / promotional collaterals for Raymond.
The 10 finalists are from across the country including Maharashtra, Madhya Pradesh, Andhra Pradesh, Punjab, Delhi and Karnataka.
The Raymond Complete Man campaign was conceived two decades back and is a timeless one appealing to audiences at any given point of time. The Complete Man is caring, sensitive and places a huge premium on relationships and epitomises a fine blend of qualities such as Trust, Excellence and Quality.
Even as Raymond contemporary collections evolve with the times, the brand still caters to the different faces of 'The Complete Man'. The Raymond Complete Man crown has redefined the careers of several Indian models such as Keith Sequeira, Parvesh Rana, Rajniesh Duggal, Deepak Bajwa, Inder Bajwa and Anuj Sachdev who have climbed the peaks of popularity in the world of fashion and films.
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