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Haier India launched 71 'i-age' products, which the company said are inspired by the Internet age, in the country today.
Some of the products launched by the company in Goa on Tuesday can be controlled by apps running on mobile phones.
The company, which has posted a 25 per cent growth in 2013, said these products have been designed keeping in mind today's tech-savvy consumers.
From 216 products on offer in 2013, the company will now offer 268 products in the country.
Eric Braganza, President, Haier India, said the company hopes to grow at 33 per cent in 2014.
"This is nowhere close to the industry growth. We expect to grow at 33 per cent in a market that is hardly growing," he said.
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