Hyundai Motor India (HMIL) on Tuesday said that around five-lakh visitors to the Auto Expo 2016 have experienced Hyundai at its pavilion.
The country’s largest exporter and the second largest car manufacturer said that the Hyundai Pavilion at the Auto Expo has 17 cars across 12 zones representing the present and the future of automobiles in India.
Visitors interest at the Hyundai pavilion has been visible towards the Global SUV –Tucson and HND- 14 (Carlino) the sub-compact SUV concept displayed at the pavilion, while Hyundai N 2025 Vision Gran Turismo’ has been a favourite for ‘selfie’ seekers, it said.
“The pavilion is themed on three core pillars of Design & Safety, Future Technology and Digitalisation to enable visitors to understand Hyundai brand and experience Hyundai philosophy,” Rakesh Srivastava, Senior Vice President, Sales & Marketing, HMIL, said.
HMIL’s brands like Creta, Elite i20, and Grand i10 remain consumer favourites generating constant enquiries from individual owners and business buyers alike, he said.
Created to offer a 360 degree experience to the visitors at the Hyundai Pavilion, digital engagements challenge the minds of the visitors and offer instant gratification. It offers integration across all digital and social platforms with quick registrations through RFID, the company said.
At the ‘Kids zone’ over 10,000 children have been issued certificates based on their learning of Road Traffic safety. The Road Traffic safety has been one of the key pillars of Hyundai’s CSR initiative – ‘Safe Move’, the company added.