ING Vysya Bank has selected Mindtree as strategic digital partner for its next generation mobility program.
As part of this deal, Mindtree will help ING Vysya deliver multi-channel and multi-platform banking experience to its customers while creating a digital roadmap designed to help the bank penetrate untapped markets with a simple yet differentiated service, according to a statement by the IT services firm.
The first phase of the engagement saw Mindtree conceptualize, design and develop a retail banking hybrid mobile application to drive efficiency and engagement across multiple channels including Android, Windows, BlackBerry, J2ME and Website based platforms. This application provides a comprehensive retail banking experience to customers. It brings exclusive features, such as multi-balance meter, shopping and deals, gift cards and cheque scan making it more engaging and relevant to customers.
Aniruddha Paul, CIO, ING Vysya said, "Our digital roadmap will help us level the playing field with our larger competitors by creating innovative and path breaking solutions for our customers. We are glad to select Mindtree as one of our key digital partner. Their domain and technology expertise with a clear strategic intent is critical in our journey towards mobility. We see large opportunities in developing these kind of applications for the rest of our business.”
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