ItzCash has announced its partnership with Flipkart to reach out to the next billion segments, especially those without having access to either a debit or a credit card.
This partnership is in the form of a co branded online store http://itzcash.store.flipkart.com /, which will be available across all the 75,000+ franchisee stores of ItzCash called ItzCash World (ICW).
With festive season around the corner, this is the right time to launch this service, as both franchisees and ItzCash Prepaid Card users will have valued offers and discounts on the site.
Naveen Surya, Managing Director ItzCash said “ItzCash has been a pioneer in serving the under banked segment through its prepaid payment instruments since 2006 and this association with Flipkart has
opened doors for the said segment to transact online and fuels their aspirations further.”