Samsung India has set a business target of Rs 260 crore in Kerala during the Onam festival season. Last year, the company clocked almost same business from the State.
This year, the company is targeting to sell 50,000 flat panel TVs, said Atul Jain, Senior Vice-President, Consumer Electronics, Samsung India. He also unveiled the promotion campaign – Varnavismayam – offering assured gift with each purchase of a Samsung audio visual or home appliance product.
The assured gifts are Samsung Air Track Home Theatre, DVD players, USB pen drives with panel TV’s, microwave ovens etc. The offer is valid from August 1 to September 15 across all authorised Samsung outlets.