KidZania teams up with Cadbury Dairy

Our Bureau Updated - July 25, 2013 at 06:14 PM.

KidZania, an edutainment brand, has teamed up with Cadbury Dairy Milk to set up a chocolate factory at KidZania Mumbai. The deal envisages offering a chocolate making experience to kids.

The chocolate factory aims to provide children a unique opportunity to role-play as a chocolatier, the company said. Children will learn how chocolates are made, and participate in the process right from selecting the best cocoa bean, processing of chocolate, packaging, to the final product.

KidZania houses a 75,000 square foot kid-sized city with nearly 100 exciting careers that can be tried out, as kids learn the inner-workings of a city and the concept of managing money. It has 13 centers in 10 countries.

In a statement, the company added that kids would invest the local currency of KidZania, to get trained as chocolatiers and will learn the step by step process of chocolate making.

The company said the entire experience would enhance a child's ability to work cohesively in a group.

Published on July 25, 2013 12:43