The father of modern retail Kishore Biyani’s retail empire has crumbled but the family is still going strong with new ventures. His nephew Vivek Biyani is launching ‘Broadway’ a theatre-style store format, with the formal launch announcement set to take place on Thursday.

Touted to be new-age department stores for new-age brands, outlets are slated to be opened in Delhi, Mumbai, and Hyderabad. The outlet in Delhi is expected to be housed in Vasant Kunj’s Ambience Mall

‘Broadway is a stage, where everyone is a performer,’ says the BroadwayLive website.

Vivek Biyani, who is the founder of Broadway, was part of his uncle’s Future Group for 15 years, according to his LinkedIn profile. He joined the group in 2007 and was involved in Home Town and Ezone’s furniture, electronics, and home improvement businesses. Subsequently, he took charge of the digital initiatives in the group and was responsible for building up Big Bazaar Direct and developing the multichannel business across food, fashion and home.

He founded Broadway in 2023.

The stress is on experiential shopping and consumers can interact with direct-to-consumer brands. Customers can experience and see live shows including fashion shows.

According to the website the stores have been designed by Malherbe Paris, who have also designed for global fashion brands such as Dior, Sephora, and Givenchy.

While everyone involved in the project is tightlipped, sources said that the stores will be large-plated of around 10,000-50,000 square feet and would have the look and feel of a mall, but with easier access. Top Indian and global brands will be available at the stores.

Even though Kishore Biyani has not been able to save his painstakingly built retail group from disintegrating weighed down by mounting debt, the next generation of Biyanis are carving out their own paths and ventures in the retail sector.

Earlier this year his two daughters Avni and Ashni launched Foodstories, a gourmet supermarket store. This is a premium version of their previous venture Foodhall that closed operations last year. The first store has been launched in Ambience Hall and occupies an area of around 10,000 square feet.

It has an all-dining café, a kitchen studio where people can experiment, a bakery as well as a cheese room. E-commerce operations will also be launched in order to expand the reach and availability of the products.

The sisters also run Honestly Italian Pvt. Ltd., with a brand called Sorrentina which has a range of products including potato chips, pasta, dips, sauces and so on. These will also be available at Foodstories.

While Kishore Biyani’s focus was on mass urban consumption, the next generation is focusing on the premium segment.

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