Car market leader Maruti Suzuki India (MSIL) on Thursday said it has appointed R S Kalsi as the head of Domestic Marketing and Sales, replacing Mayank Pareek, who resigned from the company recently.

Kalsi is currently Executive Director, heading the parts, accessories and outbound logistics divisions of the company, MSIL said in a statement.

 

Shashank Srivastava, Executive Director, will continue to head International Marketing for the company and both Kalsi and Srivastava will report to the Managing Director, it said.

 

“RS Kalsi has served as our National Sales Head, before which he had led the company’s foray into a bouquet of businesses, including Maruti Finance and Maruti True Value,” Kenichi Ayukawa, Managing Director and CEO, MSIL, said.

 

Starting out as an engineer on the Maruti shop floor, Kalsi has performed multiple roles across the spectrum. This has enabled him to develop a sound understanding of the business and a deep commitment to Maruti Suzuki values, he said.

 

“Having worked in close partnership with the company’s domestic dealer network, Kalsi has a sound understanding of customer needs and preferences. With Kalsi heading our domestic Marketing and Sales efforts, and Shashank spearheading our international operations, we will be in a very good position to strengthen our bond with customers as we move towards our medium-term goal of two million annual vehicles sales,” he added.

 

With these organisational changes Maruti Suzuki will continue to strengthen its relationship with customer and partners, the company said.

 

Kalsi, a Mechanical Engineer from the Delhi College of Engineering, joined the company in 1984.

 

He has served in various roles, including vendor development, supply chain, parts inspection and engineering, before being asked to spearhead the company’s foray into new businesses such as Maruti True Value, Maruti Insurance, Maruti Driving Schools and Maruti Finance in 2002.