Maruti to open 250 Nexa outlets

S Ronendra Singh Updated - January 19, 2018 at 05:03 PM.

Maruti Suzuki India (MSIL) on Monday said it will open 250 Nexa outlets by 2016-17, from 100 now, and double its employees in these outlets to 5,000.

The Nexa channel, that was opened in July to sell premium cars, has sold 45,000 cars till now, MSIL said.

As of now, the outlet sells only S-Cross and Baleno. So far, it has sold 28,000 units of Baleno and 17,000 units of S-Cross.

“By 2020, we plan to have 400 Nexa outlets. By that time, we expect these dealerships to account for 15 per cent of total sales,” RS Kalsi, Executive Director, Marketing & Sales, MSIL, said here. Fifteen per cent of total sales would mean three lakh units of cars from Nexa, as MSIL aims to sell 20 lakh vehicles a year by 2020.

Asked about new models to be sold from Nexa outlets, Kalsi said: “Suzuki has said that it plans to launch 20 new products globally by 2020, of these, 15 will come to India. At the right time we will evaluate which product would go to which channel.”

Published on January 18, 2016 11:34