McDonald’s sales up 2.6% in May

PTI Updated - June 10, 2013 at 07:39 PM.

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McDonald’s says a key sales figure rose 2.6 per cent in May, with the world’s biggest hamburger chain attributing the bump to its focus on value and new menu options.

The Illinois-based company noted that the increase in global sales at restaurants open at least 13 months came despite ongoing economic uncertainty.

In the US, the figure rose 2.4 per cent.

It rose 2 per cent in Europe and edged up 0.9 per cent in the region encompassing Asia, the Middle East and Africa.

The company noted that it benefited from an extra Friday for the month.

After years of outperforming rivals, McDonald’s Corp had been struggling to boost sales as it faces changing eating habits and weak growth in the restaurant industry.

Published on June 10, 2013 14:09