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Nissan Motor India today said that it will showcase the Datsun small car ‘Go’ in more than 90 cities in India starting Saturday.
To start with, it is showcasing the car in New Delhi, Mumbai and Chennai, and will reach other cities and towns by March-end, before the car is launched in April.
To be priced below Rs 4 lakh, the company said it wants the customers in India to first touch and feel the car before it is officially launched.
“Apart from metros and tier-I cities in India, we want to reach out to customers in the rural and tier-III and IV cities, including the northeast parts of the country, where the market is growing a lot,’’ Ajay Raghuvanshi, Vice President-Business Management, Nissan Motor India, told reporters here.
The roadshows will give an opportunity for customers to experience the features of the car developed specially for India, he said.
>ronendrasingh.s@thehindu.co.in
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