Tata Housing has opened its office in Dubai, UAE to meet the growing demand from consumers in that region. The company has offices in Maldives and Sri Lanka.

To celebrate the opening of its newest international office, Tata Housing has announced a limited period offer for NRIs under which customers will get 72,000-10,00,000 Jet Privilege Miles on the purchase of a home across the Tata Housing projects in India. The offer is applicable to any customer living outside of India with a valid non-resident Indian status including Indian passport holders, those having valid work permits outside India and green card holders.

“With the opening of our Dubai office, the company will reach out to NRIs who constitute more than 30 per cent of the population in UAE. The Gulf market has witnessed rapid strides in the past decade with Gulf Cooperation Council (GCC) contributing over 50 per cent of our international sales,” Brotin Banerjee, MD&CEO, said in a statement.

Currently, NRIs contribute between 15-20 per cent of the company’s total sales, and this was expected to increase to 25-30 per cent in the next 3-4 years, he added.

The free miles will be credited to the customer’s Jet Privilege account post realization of 20 per cent payment by the customer. In case, the customer does not have a JP Account, then a new account will be created using the customer’s name and email id and these miles will be credited to him.

The company has projects across Mumbai, Lonavala, Talegaon, Pune, Ahmedabad Goa, Gurgaon, Chandigarh, Bengaluru, Chennai, Kolkata and Bhubaneswar and is developing large townships and differentiated theme-based projects in major and mini metros. The price of the products ranges from Rs 12 lakh per unit, up to Rs 14 crore. All projects are certified sustainable green developments.

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