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VE Commercial Vehicles Ltd (VECV), an equal joint venture between Volvo Group and Eicher Motors, has launched its next generation heavy duty trucks Eicher Pro 6000 series in Western India. The trucks were launched in New Delhi in January.
“The heavy duty segment is the largest and fastest growing category, which obviously makes it the most important segment in our product portfolio. Moreover, the West market is crucial for the commercial vehicle industry and will contribute to the overall growth plans of VECV,” said A K Birla, Executive Vice-President, Sales, Marketing & Aftermarket at VECV.
The new range of Eicher Pro 6000 series has been developed keeping customers as central to the product development process and the learnings from the customers in real world conditions.
The trucks will meet the needs of most market segments across haulage, distribution, construction, industrial loads, courier and perishables, the company said in a statement.
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