Vimal, the flagship textile brand of Reliance Industries Ltd, on Monday announced the launch of its technology breakthrough product, Protector, a four-in-one hygiene uniform fabric, fortified with a defence shield that enhances the value of the garment while offering additional functionalities.
Protector is purpose-built for tropical countries such as India that provide an environment for the growth of bacteria and fungi on the clothing. These micro-organisms, apart from aiding infection, go on to generate the characteristic foul smell, and cause discoloration of fabrics, according to a company official.
Protector, with its anti-dust, stain-release, anti-microbial and anti-pollen properties, is high on fashion and also helps consumers to deal with humid and sultry climates without exposure to microbial infection, said Anand Parekh, President, RIL, Textile Division, here.
This fabric does not allow dust to adhere to its surface and its effect is good for 20 home washes. A range of daily routine stains of coffee, tea, ketchup or oil are easily cleaned from this fabric, compared to untreated fabric, for 20 home washes. Its anti-microbial property works against bacteria or fungi and stops production of bad odour in fabric for 100 home washes. Also, it is resistant to pollen adhering on the fabric which reduces the chance of related allergies and hay fever, for 20 home washes, he said.
The new product is expected to create a niche in the fashion apparel industry. This innovation has been achieved in Vimal’s standard poly-viscose and poly-wool suiting and is ideal for use in institutions such as hospitals or the armed forces as well as caters to the fashion and style needs of school uniforms, corporate and occasion wear, Parekh said.
Vimal had recently launched DEO2, an anti-microbial deo-treatment that arrests the growth of fungi and bacteria on fabrics, keeping it fresh and anti-odour even after day-long wearing in humid and warm climates.
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