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The length of the cricket match is getting shorter and shorter. So it’s fitting that the size of the screen you watch it on gets smaller.
Like the last few years, IPL Five too will be streamed live on mobile phones. Apalya Technologies is delivering exclusive, mobile, video streaming for all the matches of cricket’s blockbuster league.
Subscribers will be able to watch it on the mobile through their existing mobile service providers, as Apalya has tied-up with all the leading telecom partners in India. To use this service, subscribers can SMS TV to 58888.
In a press statement, Mr Vamshi Krishna Reddy, co-founder and CEO, Apalya Technologies, said, “We are happy to announce that we are yet again the Official Mobile Streaming Partner for IPL 2012. This year, we aim to cross 10 million subscribers with IPL V and expect the viewing minutes to more than double. Thanks to the evolving 3G network, better and stable 2.5G network coupled with advanced smart phone proliferation in the market, mobile TV has been a big success among consumers who are always on the go”.
India currently records over 200 million video views a month on mobile devices. During the World Cup season in April 2011, Apalya claims to have generated 17 TB of streaming and with close to 50 minutes of usage per user for the 6 matches India played.
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