Westway Electronics Ltd, a popular household name in North India in the consumer durable category, has entered South India, starting with Kochi.
The company has appointed 30 dealers altogether.
Sumit Maini, Director, Westway Electronics said that the company aims to generate a sales of rupees one crore in the first three months in Kochi and also plans to expand to Karnataka, Andhra Pradesh, Tamil Nadu, and Telengana shortly.