Sistema Shyam TeleServices Ltd (SSTL), which is a telecom services provider under the brand MTS, has unveiled a new brand identity.
A press release says it is designed to resonate with the new realities of today's youth. This launch coincides with MTS crossing the 10-million subscriber mark in India.
The company also provides high-speed mobile internet services to over five lakh customers in the country. From a new entrant in 2009, MTS is India's only pure play CDMA operator providing telecom services, the press release said. The brand's new tagline is ‘MTS – A Step Ahead.'
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.