Yamaha Motor India Sales Pvt. Ltd. (YMIS) has posted a 32.5 per cent rise in domestic sales during February 2014 as compared to the corresponding period last year. 

The company sold 42,548 units in February 2014 as against 32,097 units sold in February last year, the company said in a statement. 

“This month has been very good for us with a lot of positive developments happening in the industry as well as at the company’s front. We launched our latest family oriented 113 cc automatic scooter – ‘Alpha’ at the Auto Expo this time,” said Roy Kurian, Vice President - Sales & Marketing, Yamaha Motor India Sales Pvt. Ltd.

In 2013, India Yamaha Motor Pvt. Ltd established a separate sister concern - YMIS - to cater to its sales and marketing needs.

At present, the company's products In India are Fazer (153cc), FZ-S (153cc), FZ (153cc), SZ-X, SZ-R & SZ-RR (153cc), YZF-R15 Version 2.0 (150cc), SS125 (123cc), YBR 125 (123cc), YBR 110 (106cc), Crux (106cc) and Ray (113cc), Ray Z (113 cc), and Alpha(113 cc) Scooters. Its import portfolio includes VMAX (1,679cc), YZF-R1 (998cc) and FZ1 (998cc).

rajesh.kurup@thehindu.co.in