The Federation of Indian Chamber of Commerce and Industry (FICCI) is planning to take the Food 360 degrees initiative to rural areas. After two editions of Food 360, both held in Hyderabad, the FICCI would now organise toned-down versions of the initiative in atleast 10-12 locations in the coming months.
“We are encouraged by the response. A huge number of farmers and other stakeholders representing food processing industry attended the two-day event and actively participated in discussions. We now intend to hold discussions on topics that are specific to geographies and crops,” S Sivakumar, Programme Chair of Food 360 degrees, told Business Line.
The Chamber would conduct the deliberations in the local language to help the farmers and other stakeholders to take part, Sivakumar, who is also the Chief Executive Officer of ITC’s Agribusiness division, said.
“We identified specific issues that dogged sectors like dairy and discussed solutions. We would like to take this issue-based approach to the district level events,” Sivakumar said.