Rice bran oil producers have decided to form an international organisation to create an awareness among consumers about the health advantages of using the oil.

This decision was taken at the first Thailand conference on “Fats and oils: Roles of rice bran oil and its products in changing Asia” on May 16-17.

According to the National Institute of Nutrition Hyderabad, the rice bran oil has its anti-oxidant properties that help to lower cholesterol and the risk of intestinal cancer.

Efforts have to be taken to promote its sales through small retail chains and also educate consumers about the advantages of the oil, a statement from the Solvent Extractors Association said.