The number of business visitors travelling between Indian and Israel has been increasing, according to Hassan Madah, Director, Israel Ministry of Tourism - India.
Addressing a press conference here, he said there was a spurt in business trips between the the two nations after the visit of Prime Minister Narendra Modi to Israel recently.
Apart from defence deals at the government level, there has been increasing business collaboration between India and Israel in the areas of diamonds, technology and agriculture, among others.
“We want to leverage the renewed interest sparked by the Indian Prime Minister’s visit to increase destination awareness among Indian travellers,” Madah added.
Over 34,000 Indians visited Israel in the last seven months, registering a growth of 36 per cent in Indian tourist arrivals compared to the same period last year. India and China rank one and two respectively in the number of visitors from Asia to Israel.
Israel expects close to 55,000 Indian visitors this year. “By the end of 2018, we are hoping to see 1 lakh Indian visitors to Israel,” Madah said.