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The Marseille-based Compagnie Do Ponant, a French luxury cruise liner, has signed up for Cruise Partner, the cruise inventory and pricing solution from IBS Software Services.
The solution will manage the cruise liner’s entire passenger reservation, said Asish Koshy, head of travel and cruise line of business of IBS.
MULTI-LINGUAL
Travellers from across the world can now book online on a multi-lingual interface or research the cruise extensively on the Web prior to calling to make a reservation.
The Web-based user interface offers services such as dining, shore excursions, pre- and post-tours, special requests, amenities, on-board credit facility, insurance and flight arrangements.
It facilitates interchangeable cabin configuration, variable segment embark/disembark pricing and rules engine-based discounts and commission structures.
OCEAN LINER
The luxury liner offers cruises to the six continents — Africa, America, Antarctica, Asia, Europe and Oceania.
It carried more than 20,000 passengers, generating revenues in excess of €80 million in 2012, said Jean Emmanel Sauvee, Chief Executive, Compagnie Do Ponant.
‘Cruise Partner’ will also be used by tour operator Tapis Rouge International as well as the Ponant Yacht Club, both owned by the French liner.
GLOBAL CLIENTS
Twenty leading cruise lines now use the Cruise Partner inventory and pricing solution, Koshy said.
This includes Henna, the largest cruise ship in mainland China, which commenced its maiden journey on January 26.
“The IBS solution will enable the cruise liner to be more proactive and better adapt our product for the market,” said Sauvee.
“We will, therefore, be able to meet our client’s expectations and reach a higher client satisfaction ranking. We look forward to a long-term partnership with IBS,” he added.
PERSONALISED SERVICE
Customers of luxury cruise lines demand personalised offerings and service, said Koshy.
Cruise Partner would enable the French liner to differentiate offerings based on consumer profile and need.
Innovations enabled in the sales process would also help improve the efficiency of call-centre staff and enable them to do consultative selling.
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