Homegrown ride-sharing app Ola has launched an in-trip insurance programme for its Indian riders starting at just Re 1. Akin to the insurance cover provided by flight operators, Ola’s ‘Chalo Befikar’ is optional and can be bought within the app. The programme is intended to protect its customers from any accident during the travel, missed flights, loss of valuable belongings and baggage and even in the case of theft in the house when a rider is outstation in an Ola cab.

This in-trip insurance cover is applicable across all category cabs, auto, kaali-peeli, and e-rickshaw, Ola said in a statement. For the insurance cover, Ola has partnered with Acko General Insurance Ltd and ICICI Lombard across 110 cities, wherein a user booking an Ola ride can opt for in-trip insurance cover while booking the ride at a premium of Re 1 for all intra-city travel, Rs 10 for Ola Rentals and Rs 15 for Ola Outstation.

Vishal Kaul, Chief Operating Officer at Ola said, “We are thrilled to introduce in-trip insurance for our customers under the ‘Chalo Befikar’ insurance programme. The launch of this initiative, the first of its kind in India, reiterates our resolve to building customer-first solutions.” The programme has also been extremely beneficial for Ola driver partners, extending the benefits to customers as well is the right step forward, bringing the entire ecosystem under this essential insurance programme, Kaul added.

Varun Dua, Founder & CEO, Acko General Insurance Ltd. said, “ We have been able to develop an easy to understand product that is delivered seamlessly to the user. As India's first insure-tech player, we made this possible with our capabilities in product design along with our technology platform that is capable of high volume insurance transactions in real time for both policy issuance and claims management.”

Sanjeev Mantri, Executive Director, ICICI Lombard General Insurance Company Ltd said, “As India’s leading general insurance company, we have always been ahead in terms of introducing new-age solutions that address the emerging market dynamics and meet the requirements of India’s young and aspiring consumers. We believe that this partnership will immensely benefit Ola’s large base of customers.”

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