Vistara ropes in Abraham & Thakore to design uniforms

PTI Updated - November 25, 2017 at 10:31 PM.

MUMBAI: The Tatas to mark the 82nd anniversary of legendry JRD TataÕs first commercial flight from Karachi to Mumbai on Wednesday received the first Vistara A320 aircraft painted with the airline's livery. The aircraft landed at Delhi airport where the airline will be based. Vistara, the 51:49 per cent joint venture between Tata Sons and Singapore Airlines is gearing to launch domestic operations soon. The airline has leased 20 aircraft out of which the first one was delivered on Wednesday. Vistara will be a full service airline and will compete with Jet Airways and Air India. Special Correspondent

Vistara, the soon-to-be launched full-service carrier, has brought on board the designer duo of Abraham & Thakore for designing uniforms of its pilots, cabin crew and the ground handling staff.

Vistara, which is awaiting a flying permit from the DGCA to roll out services in the country, is a 51:49 joint venture between Tata Sons and Singapore Airlines.

“Our brand building partners play an immensely significant role in integrating our core values in their creative approach. We have found the right partners who believe in our brand and its value proposition and will help us deliver seamless service experience to our customers,” Vistara Chief Executive Phee Teik Yeoh said.

The company has taken delivery of two aircraft so far.

With Delhi as its hub, Vistara plans to operate initially to five cities and go up to 11 within a year with 87 weekly flights.

The airline’s plans are to link Delhi with Mumbai, Bangalore, Goa, Hyderabad, Ahmedabad, Jammu, Srinagar, Patna and Chandigarh within the first year of operations.

Initially, the airline is likely to have two flights a day to Mumbai, one of them going onward to Goa. It may also start two flights a day each to Bangalore, Ahmedabad and Hyderabad.

Under its aggressive expansion plans, Vistara is likely to gradually add destinations such as Chennai, Pune, Lucknow, Varanasi, Jaipur, Kolkata, Amritsar, Bagdogra, Indore and Kochi in the first four years of its operations.

Published on November 3, 2014 10:44