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For widening its distributor base in India, Dell has entered into a partnership with Ingram Micro. This partnership is only for reselling Dell’s desktops and laptops for businesses in India.
“Large portions of Indian businesses are still untapped and we see an opportunity in tier II and III cities for these devices,” said Ajay Kaul, Director and GM at Dell India.
Ingram Micro is an NYSE-listed company that distributes technology devices and is a subsidiary of its parent with presence in 40 locations in India.
"This tie up opens up a new opportunity for our partners and at the same time brings a large nationwide partner base to Dell to promote its products in the commercial segment. This relationship is important for Ingram Micro as it completes the commercial PC portfolio in the growing SMB market,” said Jaishankar Krishnan, MD, Ingram Micro India.
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