In a bid to counter new entrant Reliance Jio, the country’s largest telecommunications services provider Bharti Airtel on Wednesday launched a new version of its MyAirtel App.
The company says it offers web users a curated set of apps to address all the mobile application needs of the consumer. This will be similar to the MyJio app of Reliance Jio, which has various apps under one umbrella — for music, cinema, calls etc.
“In addition to its convenient self-care features, the re-launched MyAirtel App will now have an ‘Airtel Apps’ section that will have a collection of top apps under a single interface,” Airtel said in a statement. Ditto TV with 100+ Live TV channels and popular TV shows will be available without any subscription charge. The Hike Messenger app, Wynk Music and Wynk Movies, Juggernaut are some of the other apps available within ‘Airtel Apps’, the company said.
There are also two new apps from the Airtel stable – Airtel Cloud and Airtel Dialer.
Airtel Cloud provides 2GB of free cloud storage and back-up with no data upload charges for the scheduled overnight backups, for pre-paid customers.
‘“This benefit will be made available to postpaid customers soon,” the company said.
Airtel Dialer offers 50 minutes of free Airtel-to-Airtel calling benefits, in addition to its call management feature.