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As e-commerce players battle it out for buyers’ attention, Amazon India has caught up with Flipkart and overtaken Snapdeal in terms of monthly unique visitors in May.
According to data from Internet analytics firm comScoreData, Amazon India had 23.6 million unique visitors in May, edging past Flipkart narrowly. While Flipkart saw 23.5 million unique visitors, Snapdeal had 17.9 million in May this year.
An annual comparison shows Amazon has seen over a 142 per cent jump in the number of unique visitors since May, 2014 while Flipkart’s jump is nearly 80 per cent.
For the same period, Snapdeal saw a 90 per cent rise in unique visitors, the data revealed.
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