Flytxt has said it will integrate ‘Intel Distribution’ for Apache Hadoop software with its proprietary Big Data platforms.
Intel, till recently, had its own Hadoop distribution, named Intel Distribution for Apache Hadoop, an open-source software framework that supports data-intensive distributed applications.
LEAD PLAYER
FlyTxt is a leading Big Data technology player with focus on enabling mobile operators to derive economic value from subscriber data.
Flytxt solutions aim to enhance revenue, reduce churn, increase customer loyalty and generate new revenue streams from mobile marketing and advertising.
It strives to generate a 10-15 per cent impact on operators’ top line, says Prateek Kapadia, Chief Technology Officer.
It has already deployed its platform across 29 operators spread in 22 countries, serving a subscriber base of 400 million and generating $250 million in incremental revenue to date.
Flytxt harnesses large amounts of operator data to provide accurate and real-time subscriber insights, recommendation and actions, which enable critical business decisions.
PROVEN TECHNOLOGY
“We are committed to continuous technology enhancements that augment our offerings to make them faster, more efficient and reliable.
“We find Intel Distribution complements our Big Data architecture as it provides us with high standards of performance and manageability.”
Intel Distribution has addressed some of the world’s largest data analysis and querying usage models in telecommunication industry.
In combination with the Flytxt software stack, it provides a proven technology platform to enable operators to optimise existing revenue and to generate new revenue streams, said Girish Juneja, General Manager, Intel’s Big Data software. > vinson.kurian@thehindu.co.in