The overall India PC shipments for the third quarter of 2013 stood at 3.24 million units, a growth of 8.4 per cent on a year-on-year basis (against Q3 2012),
However, on a quarter-on-quarter basis (Q2 CY 2013), sales fell 8.3 per cent.
These are the findings of market intelligence agency International Data Corporation (IDC).
Uptake on commercial volumes due to fulfilment around large education projects, has led to the contribution of this segment to rise to around 59 per cent against their share of nearly 50 per cent seen a year ago.
According to Kiran Kumar, Research Manager, IDC, “Special education projects in states like UP & Tamil Nadu and a much delayed spending in the year from the BFSI segment have largely skewed the overall growth in Q3 towards commercial segment.”
Demand for consumer PCs, however remain suppressed against forecast expectations. Manish Yadav, Market Analyst, IDC, “July and August was noted to be upbeat as lower tier channels stocked up owing to exchange rate pressures. However, excess stock mixed with poor end user demand weakened channel buying in September.”
In terms of vendor share, HP accounts for nearly a third of the India PC market, and leads with 32.3 per cent share. Lenovo secured second with a share of 13.6 per cent in the quarter under review, while Dell took the took third spot with market share of 11.8 per cent.
Q4 outlook
“IDC expects Q4 to crumble because we anticipate seasonality and price hike to disrupt PC buying in the quarter ending December,” Yadav said. Additionally, elections in Delhi, civil issues in AP are also expected to impact the overall buying in larger states.
Excitement around product transitions to ‘Haswell’ family of processors and the launch of Windows 8.1 may not drive demand in the near future, and vendors would have to be careful about their inventory,” he added.