Cloud analytics and Artificial Intelligence solutions provider Manthan announced that it has bagged a multi-year deal from international retail franchise operator, Alshaya, to deploy enterprise-wide analytics in their 4,000 plus physical stores and 53,000 associates across West Asia, North Africa and Europe.

Alshaya operates nearly 90 of the world’s best-known retail brands, including H&M, Mothercare, Debenhams, American Eagle Outfitters, Victoria’s Secret, Starbucks, The Cheesecake Factory, Boots and Pottery Barn. Alshaya’s partnership with Manthan will provide the company end-to-end analytics coverage, enabling insight-based decision making across the breadth of its portfolio.

“Given the scale, volume and complexity of our operations, we wanted a best-in-class analytics partner who understands retail and could provide us with a comprehensive solution across formats and channels. Manthan’s intuitive-packaged AI and analytics solutions cover every role and format in retail, affording quicker and easier adoption,” said Steve Marston, Chief Information Officer at Alshaya.

Manthan’s AI-augmented advanced analytics solutions will support the Alshayagroup in retail operations, merchandising, marketing, information technology, logistics, real estate, HR and financial controls.

“Alshaya is an important partner for us and this partnership will see them transform into an algorithmic business that seamlessly uses data, analytics and algorithms to drive greater business outcomes,” said , Atul Jalan, Founder and CEO, Manthan.

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