Nazara Technologies Ltd has acquired a strategic 10 per cent stake in the digital content IP media network Rusk Media.
The acquisition was through a subsidiary company, NODWIN Gaming. Recently, NODWIN Gaming acquired the gaming and adjacent IP businesses of OML Entertainment, including the IP of BACARDI NH7 Weekender music festival.
"Through our investment in Rusk Media, we aim to take further steps in the massification of e-sports and gaming by creating entertainment-first gaming IPs for GenZ,” said Akshat Rathee, Managing Director, NODWIN Gaming.
Nazara Tech's share price was up by 5 per cent at 12:40 pm on Monday
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.