Dr B.K. Modi, promoter of the BK Modi Group, on Monday launched MiTab, a tablet with a seven-inch screen with 800x480 resolution, in the Indian market.
The Group’s Singapore-based $1.6 billion company, S Mobility (formerly Spice Mobility), is focusing on the young population in the “i2i” region — between Indonesia in the East and Ivory Coast in Africa — wherein the mobile phone using Internet population is projected to increase from 81 million in 2010 to 450 million in 2015. In India alone, 360 million mobile phone users are expected to get Internet connection in this period, he said.
The marquee product MiTab, whose name has been derived from mobile Internet-based tablet, has been priced at Rs 13,000 apiece vis-à-vis Samsung’s Rs 20,000-plus, he said, adding the company expected to corner a 15 per cent share in this segment in the Indian market by 2015.