Snapdeal launches mobile app for sellers

Our Bureau Updated - July 17, 2014 at 06:47 PM.

Online marketplace Snapdeal.com has announced the launch of its mobile application for sellers called “Seller Zone App”. The app will facilitate easy transactions to its 30,000+ merchants as well as other potential businesses that are looking to list and sell their product offerings through its marketplace platform.

The application is currently available on the Android platform and will be available iOS within a week’s time. The company plans to extend it to the Windows platform in the near future.

With user friendly interface and a packed feature set, the app will enable merchants to register and start selling on Snapdeal.com. Existing sellers will be able to manage inventory and prices of the products they have listed on the portal.  

Ankit Khanna, Senior Vice President – Product Management, Snapdeal.com said, “At Snapdeal.com, we constantly strive to offer a better experience for both our buyers and sellers. Mobile is an important channel,  which we will believe will be the key growth driver for the company. Many of our sellers come outside of the top ten cities of the country where broadband penetration might not be as optimal. Keeping this in mind, we have now launched a mobile application exclusively for our existing as well as potential sellers. It will enable them to manage their store and products listed onSnapdeal.com on-the-go and more effectively as well.”

Snapdeal already gets over 50 per cent of its sales through mobile-based transactions.  It expects to triple its seller base to reach 100,000 sellers within the next 12 months and this initiative will further accelerate this process.

Published on July 17, 2014 13:17