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VioletStreet.com, a fashion social network, has raised an angel investment of Rs 2 crore led by serial entrepreneur Venkat Vallabhaneni and Abhibus founder Chief Executive Officer Sudhakar Reddy.
The company created an online solution that lets the users get quick feedback from friends and others in their exclusive social network on how fashion accessories look on them. It also gives a virtual ‘feel’ of the products.
“We will use the funds to scale up the technology, grow its team and increase its reach in the Indian market,” Nayan Kumar, Co-Founder, has said, announcing the funding on Friday.
Venkat Vallabhaneni, former Senior Vice-President of Bank of America, and Sudhakar Reddy will join the VioletStreet board after the investment.
It raised Rs 10 lakhs in May 2014 at a start-up investment fete conducted by The Indus Entrepreneurs (TiE).
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