India’s turmeric exports have touched $236 million (around Rs 1,632 crore) in 2018 and North America has emerged as the largest market for the commodity, according to Trade Promotion Council of India (TPCI).
“We are the global leaders in turmeric and North America is the largest regional market for the product, while Europe is the fastest growing market,” TPCI Chairman Mohit Singla said in a statement Wednesday.
“Turmeric ranks third in the total exports of spices from India,” he said.
Singh added that the other importing countries of Indian turmeric are the UAE, Iran, the US, Sri Lanka, Japan, the UK, Malaysia and South Africa.
The other countries which compete India in turmeric exports are Myanmar, Indonesia and the Netherlands, he added.
“India is the world’s largest producer and exporter of turmeric with exports recorded at $236 million in 2018,” he said.
Further, he said the increasing demand of curcumin, a substance found in turmeric, in the pharmaceutical, food and cosmetic industries is a major factor driving the growth of the spice in the global market.
He recommended that the positioning of turmeric as anti-cancer pharma brand can take the exports at greater heights.